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SUBU x BUTTER

SUBU x BUTTER

SUBU x BUTTER

SUBU x BUTTER

SUBU joins forces with Butter Goods for a new collaboration, bringing together SUBU’s approach to everyday comfort and Butter Goods’ roots in skateboarding, music, and counterculture.

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SUBU FW26 CONCEPT COLLECTION - REVIEW

SUBU FW26 CONCEPT COLLECTION - REVIEW

We have launched new collection, SUBU DOTS COLLECTION 2026. The concept for the brand’s 11th season is “THE WINTER EVOLUTION.” The collection brings the forms of various types of footwear, includin...

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SUBU 10th ANNIVERSARY

SUBU 10th ANNIVERSARY

Marking the brand’s 10th anniversary, this season’s concept is “The Winter Evolution.” The collection features 10 styles in 22 colours, bringing the forms of various types of footwear, including lo...

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SUBU FW25 CONCEPT YOKAI Review | Part 3

SUBU FW25 CONCEPT YOKAI Review | Part 3

As SUBU’s DOTS line enters its tenth year for the 2025 Fall/Winter season, we present a new theme: HORROR/YOKAI   This milestone collection fuses SUBU’s iconic comfort with a chilling narrative. Th...

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SUBU FW25 Collection Review | Part 2

SUBU FW25 Collection Review | Part 2

Following the first part of our review, let’s talk about this season’s highlight — the VAMP.  This collection represents a new challenge that will symbolize the next 10 years for us.  For the past ...

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SUBU FW25 Collection Review | Part 1

SUBU FW25 Collection Review | Part 1

This year marks the 10th anniversary of the brand.  Looking ahead to the next ten years, we are guided by the themes of evolution and diversity, while staying true to our core values of comfort and...

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FW2024 Collection Review
FW2024

FW2024 Collection Review

The haremokemo SUBU collection is all about breaking boundaries. Whether you're dressing up for a special event or keeping it casual, these sandals are made to fit seamlessly into your lifestyle. W...

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